Privacy Policy

Effective Date: 16th May 2025

This Privacy Policy explains how RelayDesk, trading as Branch Agency Ltd, collects, uses, stores and protects personal data when you use our website or services.

RelayDesk is committed to protecting your privacy and handling your data transparently and in accordance with applicable laws, including the UK General Data Protection Regulation (UK GDPR).

Who we are

RelayDesk is a product of Branch Agency Ltd, a company registered in England and Wales (Company No. 14336157, VAT GB442894076).

Registered Office:
Strawberry Fields Digital Hub
Euxton Lane
Chorley
England
PR7 1PS

You can contact us at support@relaydesk.ai with any questions about this policy or your data.

What data we collect

We may collect and process the following types of personal data:

When you use our website:

  • IP address, browser type, and device information
  • Pages visited and usage behaviour (via analytics tools)
  • Contact form submissions and emails

When you use our services:

  • Name, email address, job title, and company name
  • Account details (including team member info if applicable)
  • Content uploaded or shared with the platform (e.g. knowledge entries)
  • Customer support interactions
  • AI-generated chat data and usage logs

We do not knowingly collect personal data from children under 16.

How we use your data

We use your personal data to:

  • Provide and maintain our services
  • Respond to enquiries or support requests
  • Improve our platform and user experience
  • Notify you of updates, improvements, or changes to the service
  • Comply with legal obligations

We may use anonymised or aggregated data for service improvements and reporting. AI-generated responses are stored for quality control and performance evaluation, but are not used to train third-party models.

Legal basis for processing

We rely on one or more of the following lawful bases to process your data:

  • Your consent
  • Performance of a contract
  • Compliance with legal obligations
  • Legitimate interests (such as improving our service or marketing to existing customers)

You can withdraw consent at any time by contacting us.

Sharing your data

We only share your data with:

  • Trusted service providers (e.g. cloud hosting, analytics, and infrastructure providers)
  • Regulatory authorities, if required by law
  • Subprocessors under GDPR-compliant data processing agreements

We do not sell your data or share it with third parties for advertising purposes.

Some data may be processed outside the UK, in which case we ensure appropriate safeguards are in place, such as Standard Contractual Clauses (SCCs).

Data retention

We retain personal data only as long as necessary:

  • To provide services and support
  • To comply with legal, accounting, or reporting requirements
  • For up to 6 years where contract or legal obligations apply

You may request deletion of your data at any time.

Your rights

You have rights under UK GDPR, including the right to:

  • Access your data
  • Correct inaccurate data
  • Request deletion (“the right to be forgotten”)
  • Restrict or object to processing
  • Request data portability

To exercise your rights, email support@relaydesk.ai. We may ask you to verify your identity before fulfilling the request.

Cookies

Our website uses cookies to enhance your experience and analyse site usage. You can manage your cookie preferences through your browser settings.

A separate Cookie Policy may be provided for full transparency.

Changes to this policy

We may update this Privacy Policy from time to time. Changes will be posted on this page and, where appropriate, notified by email.

Contact us

If you have any concerns or complaints about how we handle your data, please contact us at: support@relaydesk.ai

RelayDesk T/A Branch Agency Ltd
Strawberry Fields Digital Hub
Euxton Lane, Chorley
England, PR7 1PS

If you're not satisfied, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO) at www.ico.org.uk.